Communications/Editorial, Development and Foundation, Project Management/Program Development
4 Year Degree
The Americans for the Arts Private Sector Initiatives department provides research, messaging and advocacy to advance the value and integration of the arts into the business and foundation communities which leads to greater resources for the arts. The department also provides professional development to local arts organizations so they can better partner with businesses and foundations in their communities. Connecting the best ideas and leaders from the arts, communities, foundations and business, Americans for the Arts work to ensure that every American has access to the transformative power of the arts.
The Private Sector Initiatives Program Associate supports the work that stimulates partnerships between the arts and business sectors through the creation of events, content and marketing that promotes the role the arts play in advancing business goals. This is achieved through the pARTnership Movement campaign; coordination of our annual business recognition event The BCA 10: Best Business Partnering with the Arts in America, the David Rockefeller Lecture, and the coordination of recruitment and engagement of our Business Committee for the Arts of business people who are passionate about the role the arts play in advancing business goals and transforming communities. The Private Sector Initiatives Program Associate reports to the Vice President of Private Sector Initiatives.
KEY DUTIES AND RESPONSIBILITIES
Visibility Promote the value of partnering with the arts to the business community with the goal of leading towards increased financial support for the arts. Utilize the pARTnership Movement campaign as a mechanism to reach arts and business leaders in corporate social responsibility (CSR), Marketing and Human Resources with this message. • Create and post compelling content for the pARTnership Movement website (www.pARTnershipMovement.org) that reaches our target audiences of corporate social responsibility (CSR), human resources (HR), marketing and other business professionals. Highlight successful models of arts and business partnerships and ensure representation from diverse industries and geographies. • Work with web and tech team on redesign of pARTnership Movement website ensuring creation of content and messaging relevant to the arts and business communities. • Develop relationships with business associations and business focused publications to place articles, op-eds and social media to promote the way the arts can advance business goals. • Coordinate potential speaking engagements, ad placement, or opportunities for op-eds with BCA 10 honorees and BCA Executive Board members.
The BCA 10: Best Businesses Partnering with the Arts in America Program Project coordination of the BCA 10, which recognizes ten businesses for their exceptional partnerships with the arts. The BCA 10 gala is celebrated in October in New York City and these award-winning partnerships are promoted as best practices both locally and nationally. • Lead the nominations process from marketing through the final selection of honorees. • Act as the primary point of contact for the BCA 10 with current and past honorees. • Work with honorees, marketing department and outside vendors to create event materials including publication, ads, and invitations. • Coordinate program details including seating, entertainment, script and work with the operations department on event logistics to produce event. • Reach event revenue goals by working with the development department to research, draft and send sponsorship and journal advertisement solicitations and coordinate follow up efforts for all solicitations. • Ensure proper recognition of honorees before, during and after the event to include press, local events and engaging honorees as case studies for Americans for the Arts programming and publications.
David Rockefeller Lecture Coordinate the annual David Rockefeller Lecture to increase visibility for the innovative ways the arts are advancing business goals. • Coordinate program and speaker logistics for lecture program. • Work with the marketing department and outside vendors to create event materials including publication, ads, and invitations. • Reach event revenue goals by working with the development department to research, draft and send sponsorship and journal advertisement solicitations and coordinate follow up efforts for all solicitations.
Business Committee for the Arts Coordinate engagement of current members and recruitment of new members for the Business Committee for the Arts and the BCA Executive Board, comprised of business leaders who are passionate about the role the arts play in advancing business goals and transforming communities. Members serve as ambassadors for the mission of the Business Committee for the Arts of Americans for the Arts and connectors helping us reach the business community. • Build a Business Committee for the Arts of engaged business professionals that can serves as ambassadors for the value of the arts to achieve business goals. • Implement engagement strategy for current BCA Executive Board members that serves as a leadership group for the Business Committee for the Arts. • Coordinate recruitment process for new BCA and BCA Executive Board members including developing recruitment strategies, meeting prep, prospect research and follow-up and work to add 5 new board members each year. • Provide support for two annual meetings that engage BCA and BCA Executive Board members and key business stakeholders around trends in private sector support for the arts.
Communications Coordinate a communications strategy that reaches key business audiences with our message about the role of the arts in advancing business goals and supports all Private Sector Initiatives programs, coordinating with appropriate Americans for the Arts communications staff as needed. • Produce monthly e-newsletter, BCAnoteworthy and increase readership from both arts and business audiences • Partner with video team to create compelling video content that promotes our messages to the business community about the value of private sector support for the arts • Create ongoing content and update the Private Sector Initiatives section of the Americans for the Arts website. • Serve as department liaison on Arts Link and other AFTA communication vehicles. • Regularly post private sector stories in all social media outlets. • Work with Press and Media Manager to place success stories in major media outlets.
Fundraising for BCA Programs • Work with the development department to review and provide input for Corporate Circle and BCA programs solicitation letters and benefits. • Ensure ongoing communication and solicitations with business contacts. • Support the Vice President of Private Sector Initiatives to reach new fundraising prospects for the work of the department.
QUALIFICATIONS • Bachelor’s degree • At least two years of related experience in CSR, fundraising or program management • Knowledge about developing arts and business partnerships • Strong organizational skills, detail orientation, flexibility, dependability, and the ability to handle multiple projects simultaneously • Ability to manage time effectively • Excellent written and oral communication skills • Ability to work with minimum supervision • Ability to maintain good interpersonal relationships • A positive attitude and an earnest interest in providing good customer service to our members and partners • A commitment to advancing the arts in America
Founded in 1960, Americans for the Arts is the nation's leading nonprofit organization for advancing the arts and arts education. From offices in Washington, DC and New York City, we provide a rich array of programs that meet the needs of over 150,000 members and stakeholders. We are dedicated to representing and serving local communities and to creating opportunities for every American to participate in and appreciate all forms of the arts.
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